Pricing

One report for your home.
Or a plan for your whole book.

Homeowners and buyers get the full, no-holds-barred report on a single property. Trade customers run reports all year on a founding member plan. Both are priced below, with nothing hidden.

For homeowners & buyers

The full report. Everything, on one property.

This is not a summary or a teaser. It is the complete, in-depth report on one exact address: every visual, every planning record we can find for that street, every costed recommendation. The same depth our trade customers run on their best listings.

The Planaroo full report

Built for that exact property from its address, its photos and the planning history of its own street.

  • Photo-realistic before & after visuals, room by room
  • Extension analysis: what fits on the plot, and what it is worth
  • The property's own planning history
  • Granted applications from the same street, cited
  • What the neighbours did (local precedent)
  • Costed improvements: which works move the price
  • Title-checked extension feasibility
  • Quality-checked by a person before you see it
One property, one price
£225ONE-OFF

No subscription. Yours to keep, share with a builder, or hand to your agent.

Start with an address

Trade customer? This price is not for you. Your reports come out of your plan credits; see trade pricing below.

Founding member offer · Only 25 memberships
For estate agents & trade

£2,500 a year, not £4,800.
For the first 25 agencies only.

The standard plan is £4,800 a year for 250 credits a month. Founding members pay £2,500 a year, paid up front, with 100 fresh credits every month and top-ups whenever you need more. It is the lowest this plan will ever be, and it is only for the first 25 agencies.

  • £2,500 for the year instead of £4,800: your founding rate, locked while others pay full price.
  • 100 credits a month, 1,200 across the year, redeemable against all three report types below.
  • Need more than 100 in a month? Top up with a credit pack; the prices are laid out further down this page.
  • Only 25 founding memberships. When they are gone the offer is withdrawn and the £4,800 plan takes its place.
  • A direct line to the founders, and a say in what we build next.
  • Our guarantee: if Planaroo has not helped you win an instruction in six months, we extend your membership by six months, free and no quibble.
To be clear: the £225 consumer price does not apply to you. That is what a homeowner pays for a single one-off report. On the trade plan, every report you run comes out of your credits; you never pay £225 on top of your £2,500.
Standard plan £4,800 / year250 credits a month
£2,500PER YEAR
= 100 credits / month
= 1,200 credits / year
Only 25 founding memberships
6 credits per report

Visual

Before & after on this exact property

  • Photo-realistic before & after images
  • Recommended improvements for this home
  • Ready to drop into the listing
Run nothing but Visual: ~16 a month (200 a year)
27 credits per report

Standard

This property, with its own planning history

  • Everything in Visual
  • This property's own planning history
  • Title-checked extension feasibility
  • Curated recommendations with value impact
Run nothing but Standard: ~3 a month (44 a year)
51 credits per report

Premium

The full data picture for this street

  • Everything in Standard
  • Full street & neighbourhood planning sweep
  • What the neighbours did (local precedent)
  • Street comparables
Run nothing but Premium: ~1 a month (23 a year)
How the credits work

Deeper report, more credits. You choose, property by property.

Every report is built on the same engine; the credit price simply tracks how deep the research goes. A quiet mover just needs the before and after. A tricky instruction gets the planning proof behind it.

1

Pick a property

Any listing on your books. The address and your existing photos are enough; no new photography, no site visit.

2

Pick the depth

Visual for a fast lift, Standard to add the property’s own planning history, Premium for the full street and neighbourhood picture.

3

Credits do the rest

The report draws its credits from your monthly 100 and lands quality-checked, ready for the listing page or the valuation.

What 100 credits gets you in a month

Rough numbers, so you can size the plan against your book. Most agents run a mix: a visual lift across the new instructions, then Standard or Premium on the ones where the potential is doing the selling.

Report typeCredits eachPer monthPer year
VisualBefore & after on this exact property
6CREDITS
~16REPORTS
~200REPORTS
StandardThis property, with its own planning history
27CREDITS
~3REPORTS
~44REPORTS
PremiumThe full data picture for this street
51CREDITS
~1REPORTS
~23REPORTS

Or mix it: a typical month might be 8 Visual + 1 Standard (75 credits) with room left over, or 4 Visual + 1 Premium (75 credits) when a big instruction lands. However you spend them, a consumer pays £225 for a single report of the same depth.

Credit top-ups

Busy month? Top up your credits.

Your plan includes 100 credits a month. If a big month burns through them, buy a credit pack straight from your portal and keep running reports without pausing. Full prices below, nothing hidden.

Top-up
100CREDITS
£87.50

A quick boost to keep a few reports flowing.

≈ 16 Visual · 3 Standard · 1 Premium
PopularMost popular
250CREDITS
£218.75

Steady output for an active month.

≈ 41 Visual · 9 Standard · 4 Premium
Best value
500CREDITS
£437.50

Stock up once and run reports across the whole team.

≈ 83 Visual · 18 Standard · 9 Premium

Top-ups are one-off purchases that sit on top of your monthly 100 credits, and they spend exactly the same way: 6 credits for a Visual, 27 for a Standard, 51 for a Premium. Need an exact number? Buy a custom amount in your portal, from a single credit upwards.

25 spots

Only 25 founding memberships, and once they're gone, they're gone. We are taking on a first group of 25 agencies while we build Planaroo with the market. When those 25 spots are filled, the £2,500 founding rate is withdrawn and the standard £4,800 a year plan takes its place. Founding members keep their rate for the full year.

Who it's for

The Planaroo experience, on your website. Or your iPad.

The trade plan is not just for estate agents. Anyone who sells what a property could become can run the experience under their own brand: embedded on their website with one line of code, or open on an iPad at the customer's kitchen table. Load it with your own product catalogue and the visuals sell your ranges, not a generic off-the-shelf look.

Estate agents

The experience on every listing page, white-labelled to your brand. Walk into the valuation with the loft already drawn and win the instruction.

Builders

The iPad at the kitchen table. Show the extension built, in full colour, on their exact house, and close the job while you are still sat there.

Kitchen & bathroom showrooms

Load it with your own product catalogue. The new kitchen the customer sees is not a generic one; it is your ranges, your worktops, your units, in their room.

Driveways & landscaping

The frontage redrawn with your surfacing and your planting. The customer sees their house finished in your product before they sign.

Developers & investors

Potential across a whole site or portfolio: extension feasibility, planning precedent and street comparables, property by property.

Anyone with a website

One line of code embeds the experience on your own site, under your own brand. Your visitors explore potential; you collect the leads.

Not sure which side you're on? Start with a property.

One home to figure out? Get the full report. A book of listings to win and sell? Book a twenty-minute call and we will run a report live on one of your own properties.

Get your reportBook a founding member call
Merseyside agencies first. Nationwide rollout follows.
Book directly

Founding member call

Pick a time that works. 30-minute call, no obligation.